Digital Marketing Specialist
About this role
Digital Marketing Specialist
As the Digital Marketing Specialist you will be instrumental in supporting the development and execution of our digital marketing communication plan, ensuring alignment with brand and business objectives. Key responsibilities include assisting in the creation of email marketing campaigns, updating website content, managing digital ad creative, and developing organic social media content. You will collaborate with internal teams and external agencies to produce engaging materials for healthcare professional (HCP) marketing communications and support the implementation of regional and global campaigns. Additionally, you will analyze campaign performance metrics to provide insights for optimizing digital marketing strategies.
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