Data Analyst - CRM Analytics
About this role
Data Analyst - CRM Analytics
We are seeking an experienced data analyst to join our CRM Analytics team, supporting both Personal and Business customer segments. As a key member of the Marketing Analytics organisation, you will report to the Manager of CRM Analytics and play a critical role in driving our lifecycle marketing capabilities through rigorous data analysis and actionable insights. This is a high-impact role where you'll collaborate closely with our CRM, Product, Data Science, and Growth teams. You will help define and execute the measurement framework for CRM initiatives, ensure data quality is top-notch, and provide analytical expertise to truly optimise customer engagement strategies. Your work will directly influence how we acquire, engage, and retain customers by building and running data-driven CRM programs.
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